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"PR Newswire was a critical tool in helping my client maintain revenues. Faced with declining revenues, I needed to get them out of the box. While they weren’t ready to abandon their print and direct mail efforts, I helped them bolster their web and media presence. The PR Newswire effort definitely helped, especially enhancing our search engine optimization and pay-per-click efforts. When we saw the release distributed through dozens, if not hundreds, of sites on the web, we also saw our pay-per-click ads placed near the release. End result was increased traffic and a bump in their revenues."


Jim Fong
Diagnostics Plus

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Study: Online Press Release Distribution & Social Media Sharing

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August 22,2011

PR Newswire News Releases More Likely to be Shared Online

A research study by PostLink found that news releases on PR Newswire’s website are more frequently shared than news releases on other online press release distribution services’ websites.  Why is this?

  • PR Newswire makes it easy for your audience to share your content – and to credit you when they do so.
  • PR Newswire employs humans, not automated feeds, to distribute content thoughtfully in social networks.
  • PR Newswire sets the bar high for content quality.
  • And don’t forget search engines! If you're considering press release distribution online,  PR Newswire’s SEO capabilities ensure more of your content will be shared the more easily it can be found.


For research results and details, read full blog post here.


Looking for broad online syndication of your content? iReach from PR Newswire can help.  Click here to find out more.



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